Amber Lounge is the world’s most exclusive Grand Prix Lifestyle experience that follows the F1 series around the globe. From Europe to Asia, from Latin America to the Middle East this is where the international jet-set, royalty, film stars and the Formula One fraternity enjoy exquisite cuisine, spectacular fashion shows, heart-racing live performances and electrifying DJ sets.

The Objective

Amber Lounge need to increase its worldwide exposure and elevate its stature in the Grand Prix Lifestyle experience.

The Solution

We were asked to document the live 3 day event, filming “behind the scenes” footage, open air auction and fashion show, in-club experience, race day hospitality and celebrity carpet. The event takes place across the world and as well as filming we initially setup and managed their online SEO campaign focusing on SERP results.

  • Service Online Optimisation, Video Production
  • Outcome 45k+ Video Views, Online SERP Domination, Brand Recognition
  • Client Amber Lounge
Amber Lounge
Amber Lounge
Amber Lounge
Amber Lounge
Amber Lounge
Amber Lounge

“The work that REAL DESIGN delivered exceeded expectations. It was innovative, creative, on time and on budget and managed by an engaged team who had a genuine passion for delivering a great end result.”

Sonia Irvine

Amber Lounge